Home staging is a property marketing technique that combines emotional marketing with interior styling to present homes at their fullest potential. Created by Barb Schwarz in the United States in the 1970s, home staging has since spread worldwide, and today many estate agents, investors, developers, and even private sellers recognise the return on investment it can offer.
It is suitable for both unfurnished and furnished homes, whether for sale or rent, for short- or long-term lets. The goal of home staging is to highlight the strengths of each property, making it more appealing to as many potential buyers or tenants as possible, in order to sell faster and at the best possible price.Learn more with our resource archive: Everything You Need to Know about Home Staging.
And remember: the average buyer takes just 27 minutes to decide whether to buy a home. Will they be able to imagine their future in yours?
